[Coinbase CEO: Prediction Markets Are Alternatives to Traditional Media, Stronger Signals Than Traditional Polls] Coinbase CEO Brian Armstrong stated in an interview with TBPN that prediction markets are not just for sports or policy betting but are actually alternatives to traditional media, capable of obtaining real signals from the market. Policymakers can use prediction markets to determine the best policies and their consequences. Prediction markets provide stronger signals than traditional polls, as telling the truth offers real incentives, while lying faces severe economic penalties.