Kimchi's market value surged to $14 million before plummeting, with scammers profiting $385000 Kimchi received 500 million kimchi and posted related posts, but Pump.fun co-founder Alon reposted and withdrew them, and Kimchi subsequently deleted the post. Kimchi's market value plummeted by over 95% after rising to $14 million. Scammers use multiple wallets to buy kimchi at low prices and sell it, earning a cumulative profit of over $385000.