Daddy Musk has already paid me over 40k in salary, way higher than my security guard wages. I'm even thinking about quitting my security job to post full-time. The self-media boom in 2012 was WeChat Official Accounts. The self-media boom in 2015 was Toutiao, Baijiahao, and Dayuhao. The self-media boom in 2018 was Douyin. The self-media boom in 2026 will be XXX—important things are said three times.